Get the best ROI out of your phone system

Here are some tips on how to get the best return on your investment when it comes to UC.

When businesses implement new technologies, they want to be sure they're getting the best return on investment possible. The same goes for installing VoIP systems – if you're getting rid of your landlines in favor of a more versatile, cost-reducing cloud telephony strategy, you want to ensure you're getting your money's worth. Plenty of businesses are making this decision every day. In fact, the unified communications as a service market will be worth $24.88 billion by 2020, according to a report published by MarketsandMarkets.

This is a clear indication that companies are beginning to realize the many benefits of implementing a UC solution for their business needs. However, one question that remains no matter what technology is adopted: How do you maximize your ROI?

Here are a few tips to get the best ROI out of your UC system:

"Have a detailed understanding of the up-front costs associated with the system."

1. Learn the ins and outs of your system
When planning and executing a VoIP installation, it's important to become comfortable with the features and capabilities of your telephony system. In this step, it's also crucial to make sure you have a detailed understanding of what the up-front costs associated with the system will be. It will pay off in the long run to measure the ROI of your VoIP solution and then make sure you are achieving your ROI goals as your company grows.

2. Calculate your bandwidth consumption
One of the most important benefits of VoIP is that it doesn't require expensive phone lines to operate. Businesses can get rid of the hassle of installing and running land lines to new office phones every time the company grows or moves office. Adding that versatility to business processes can help simplify costs in a lot of ways.

Getting rid of costly phone bills will save your company money in the long run on communication. UC systems run on bandwidth – so you potentially will only have to pay for an increased Internet usage bill. According to TechTarget, the bandwidth required for VoIP depends on compression technology, packet overhead, protocol used and the presence or absence of silence suppression. Taking these factors into account is important when calculating your increased bandwidth.

It's important to calculate how much bandwidth you will need before installing a VoIP system.It's important to calculate how much bandwidth you will need before installing a VoIP system.

3. Make good use of all your features
VoIP systems offer more than just voice calling. The concept of unified communications is just as it sounds – a system that incorporates voice, video and messaging into one easy-to-manage system. As such, video conferencing and unified messaging are features that businesses can take advantage of, and there are plenty of reasons to do so. For instance, utilizing video conferencing technologies can promote corporate collaboration, improving ROI by eliminating or at least diminishing the need for expensive travel.

"The biggest advantage of video conferencing is the cost and convenience – attendees can take part from anywhere in the world, which significantly reduces travel costs as well as time needed for traveling," wrote Telegraph contributor Rachel Bridge. "This means it can be far easier to arrange meetings held via video conferencing than those which require everyone to be physically in the same place at the same time."

This is only one of the features available with a VoIP solution, but it's an important one. Ensuring that you're fully utilizing all the tools in your telephony arsenal can go a long way toward bringing in the desired ROI.

Getting the best ROI possible out of your telephony system is important. Following these simple tips will make the installation and use of your VoIP solution work in your company's favor.